Extending talent representation into AI-assisted production.
AI-assisted production is becoming part of the commercial landscape, but live shoots, real people and professional representation remain essential.
Digital TwinSets™ is designed to work alongside traditional bookings, creating additional opportunities for agencies and their represented models and actors.
By creating approved digital asset packs of real talent, agencies can offer clients more flexibility while ensuring their models and actors remain represented, protected and involved in the process.
Digital TwinSets™ gives agencies the infrastructure to participate in this evolving market, with TwinSets™ securely managed through our platform while agencies continue to control talent relationships, approvals, usage and commercial opportunities.
Security
Secure, controlled access to TwinSets™
A Digital TwinSet™ is not an unrestricted AI asset or image library. Every TwinSet™ is securely stored, with controlled access and identifiable deliveries. Asset packs are only released once the talent's consent, usage, licensing terms and agency approvals have been confirmed.
This ensures:
- TwinSets™ are only accessed by authorised clients for approved projects
- Every use has a clear record of permissions, licensing and approvals
- Agencies retain oversight of usage and commercial opportunities
Digital TwinSets™ brings security, consistency and accountability to the licensing and management of talent likenesses in AI-assisted production.
Opportunity
A new opportunity for agencies
Digital TwinSets™ is designed to work alongside existing agency websites and booking processes, without creating unnecessary administration.
Where agreed, our developers can work with an agency's web developer to connect their existing talent profiles to the Digital TwinSets™ platform, removing the need to maintain the same information across two separate websites.
TwinSets™ are securely stored and managed within our platform, allowing agencies to offer AI-assisted production opportunities without having to build their own infrastructure.
Agencies can:
- Offer clients new AI-assisted production opportunities
- Create additional opportunities and revenue streams for represented talent
- Access briefs and clients beyond their existing markets and territories
- Continue managing talent relationships, approvals, usage and fees
- Avoid duplicate profile management where website integration is agreed
international representation
Built around existing agency relationships
Models and actors may have different agencies representing them across international markets. Digital TwinSets™ recognises these relationships and is designed to accommodate multiple agencies representing the same individual.
AI-assisted production can involve worldwide usage, so representation and licensing arrangements need to be clearly agreed. These can remain territory-specific or, where agreed by the model and relevant parties, be managed through an appointed agency for worldwide AI-assisted production.
Our approach is designed to respect existing representation agreements whilst giving agencies and their models flexibility in how they manage these new opportunities.
Why agencies choose Digital TwinSets™
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Protect your talent's likeness
Provide a controlled route for AI production, reducing the risk of unauthorised or inconsistent digital versions of your talent appearing elsewhere.
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Keep representation at the centre
Your agency relationships remain essential. Digital TwinSets™ creates a structured way for talent to participate in AI-assisted production.
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Create new opportunities
Connect with brands and production companies looking for approved digital talent assets across new territories and markets.
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Less administration
Optional website integration allows agencies to keep talent information up to date through their existing systems, without having to maintain duplicate profiles on another platform.
How it works for agencies
- 01
Identify talent
Discuss Digital TwinSets™ with your represented models and actors, giving them the opportunity to understand the process and choose whether they would like to participate.
- 02
Create the TwinSet™
Talent are professionally captured using Digital TwinSets™ agency software, designed to integrate with approved capture workflows. Each TwinSet™ is created through a clear consent process, with the talent understanding how their digital likeness will be managed and used.
- 03
Connect your agency
Where agreed, our developers can work with your website developer to integrate your existing talent profiles with Digital TwinSets™, avoiding the need to update a separate set of profiles on our platform.
- 04
Manage opportunities
Brands and production companies can discover suitable talent, with agencies remaining fully involved in bookings, approvals, usage discussions and fees, just as you would for a traditional live booking.
- 05
License responsibly
TwinSets™ are never released for unrestricted use. Every project requires agreed licensing terms, the talent's consent and agency approval before the asset pack is securely released.
The future of talent representation
AI production is creating new opportunities, but the relationship between talent and agency remains fundamental.
Digital TwinSets™ gives agencies the infrastructure to represent their talent responsibly in the next generation of commercial production.
Join the Digital TwinSets™ network
We're inviting model and talent agencies to become part of Digital TwinSets™, creating new opportunities for their talent in AI-assisted production whilst retaining control of representation, licensing and fees.